The bold "header" items in the LENA Online context menu are organizations in your LENA data hierarchy. Organizations can contain staff users and groups of participants.

The LENA team creates the top-level organization for each LENA program. Your Partner Success Manager will work with your program management to create and curate your organizational structure as needed. Program structures vary, but generally speaking, organizations in a hierarchy represent LENA program partners, implementing agencies or sub-partners, regions, specific sites/locations, different data collection time zones, or even specific studies. 

If you need to add a layer to your LENA data structure, please work with your Partner Success Manager to create the appropriate organization.